Friday 18 February 2011

You're all sinners the lotta ya




Back in 1999, I had the good fortune to be Creative Director of the infamous 5 Core Media Group in Newbury; a collective of radical thinkers and producers across print and digital media, headed up by Mark Smith. During the summer of that year we had been talking about doing something really different that we could send out to our clients, something that would really showcase the varied creative talents of the entire group. "How about doing a short Christmas film?" "Brilliant" we thought.

The result is the mentally obscure, 4 minute wonder called O'bleak - planned, story-boarded, written, directed, produced, propped, costumed, acted, filmed and edited entirely by the people you see in it. We built virtual 3D environments with layered effects. We created surprisingly effective green screening sequences. Filmed on location. We even wrote and recorded our own film score to go with the film, which was master-minded by Chris Hook (PR Director and former member of the band Voyager), Jim Holmes and Nigel Watts-Plumpkin (www.scorpiosongs.com).

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